#TrashTag: thousands of people worldwide are standing together for trash clean up.
A new, and cool, social media challenge is aiming trash clean up. #TrashTag started on Reddit with the caption: ‘Here is a new #challenge for all you, bored teens. Take a photo of an area that needs some cleaning or maintenance then take a photo after you have done something about it, and post it here.’ (Source)
The hashtag snowballed in just a couple of days and became viral, from Reddit to Instagram and Twitter, users from all over the world are posting photos of Before and After trash clean up.
For the first time, a social media challenge has done for a noble reason rather than just for entertainment.
#trashtag challenge photos by Byron Román on Facebook, which prompted a resurgence of the #trashtag challenge
Every year over 1 billion tonnes of household waste is generated and only 258 -368 million tons of it are recycled. The USA only, even though it makes up roughly 5% of the world’s population, generates close to 40% of the world’s total waste! Can you guess how much plastic on the entire planet?
We are producing about 300 million tons of plastic every year, half of it is for single use only (Source). More than 8 million tons of plastic waste ends up in our oceans, destroying the natural habitat of marine life. This terrible problem is not only about the sea life, but it’s about all of us! In fact, even though the waste is put into dump sites, it finds other routes of getting out into our world.
When trash decomposes it releases harmful and toxic chemicals that leak into the soil, which then spreads into the water that we drink and air we breathe. Inappropriate waste management can have deadly consequences in our lives. Do you remember, a few years back, when thousands of people were killed in Bangladesh by flood waters caused by piled up waste in the sewers?
The increasing of plastic products in the last 70 years has been exceptional, and it seems we can’t live without them. Plastic can be good but also very bad and we must do something because there’s not “Planet B”! A great way is to decrease the use of plastic items (including packed food) and reuse everything you consume to avoid generating new plastic waste.
Creating awareness is key! When you go shopping and they want to fill plastic bags, refuse to do so! Rather use a reusable shopping bag.
The new hashtag #TrashTag needs everyone to be involved in saving the Planet from the plastic problem and it is sending internet users on garbage hunt. People are challenged to shoot a ‘Before’ photo of an area that is in need of serious trash clean up, followed by an ‘After’ picture of the cleaned area.
In the past years, we were spectators of many useless challenges, do I need to mention the cinnamon one? Unlike these recent meaningless challenges, #TrashTag makes people feel satisfied and good because they are helping the environment cleaning up spaces. As thousands of people, and bored teenagers, get outside to help trash clean up, they feel part of the community, a cleaner community is a happier community, and the positive part of it is that they focus on taking care of future generations and helping to save the Earth.
The viral post gained incredible momentum and has been shared over 332K times!
From Asia to Europe, to America the revolution has started and it is working because we love and MUST help our beloved Planet.
Trash clean up challenge has inspired the cannabis-focused subreddit community r/trees to start a new one, rules to the latest viral challenge are easy: every time people go to their favourite smoke place to light up and smoke weed, they clean the spot from litter and leave it prettier before leaving (source). Isn’t it amazing?
If you remember, a few years back, the Ice Bucket Challenge raised over $110 million to help the ALS Association, well, #trashtag could be the new social media challenge that makes the world a better place. Let’s do it!
Have you done the #TrashTag challenge? Post your photos on the comments below.